The Merchandising School

Unlock the potential in your product business

A 6-Week Masterclass to Boost Sales, Reduce Costs, Increase Profits, & Optimise Cash Flow

Join our weekly, live comprehensive masterclasses led by industry experts Anna Whalley and Sarah Johnson. With over 40 years of combined experience, we are here to provide retailers with the tools, strategies, and insights needed to take their e-commerce business to the next level.

Don’t miss out on this opportunity to grow your brand like never before!

The Masterclasses

    • Practical skills to increase your sales and profitability

    • Insights into effective merchandising and stock management

    • Strategies to engage and delight customers

    • Techniques to manage cash flow and maximise profits

    • FREE resources each week to apply to your brand

    • Support and guidance throughout

    • Week 1: Introduction to Merchandising
      - Understanding Merchandising
      - Why Merchandising will help you
      - Implementing your Critical Path

    • Week 2: Planning your Sales
      - Why you should plan your sales
      - How to plan your sales
      - When to plan your sales

    • Week 3: Planning your Product Range
      - Building your product hierarchy & attributes
      - What to buy and how much to buy

      - Confidence that your range will deliver your sales plan

    • Week 4: Stock Management
      - Why you need to understand your stock
      - How to plan & manage your stock
      - When to review your stock

    • Week 5: Trading your Business
      - What trading is and why it is important
      - Key metrics to understand in your business
      - How to use trading to boost your brand

    • Week 6: Promotions
      - Strategic & reactive discounting
      - How to implement successful promotions
      - Measuring success

    • Weekly, one-hour live webinars with Q&A sessions for 6-weeks

    • Every Wednesday @ 1.30pm
      (Starting 11th September 2024)

    • Limited spaces to maximise your access to our expertise

    • LIMITED TIME OFFER
      - Save 40% with code TMS40 -
      - (Normal price £499 inc VAT) -

About us…

Anna Whalley | Anna Whalley Consulting

Anna is a merchandising consultant and the founder of Anna Whalley Consulting.
Her broad, multi-channel business experience in high street and luxury retail as well as e-commerce, spans more than two decades and she thrives on helping her clients maximise their potential.


Sarah Johnson | Flourish Retail

Sarah is a merchandising consultant and the founder of Flourish Retail.
With more than two decades of experience working across high street names and small independent brands (via online giant ASOS), she’s perfectly placed to help you grow your brand.


Ready to start your journey towards greater sales, higher profits and improved cash flow?